SASInstitute Customer Intelligence 360 Solution Consultant : A00-501

A00-501 real exams

Exam Code: A00-501

Exam Name: Customer Intelligence 360 Solution Consultant

Updated: Sep 08, 2026

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SASInstitute A00-501 Exam Syllabus Topics:

SectionObjectives
Analytics and reporting- Performance measurement
  • 1. Campaign performance metrics
    • 2. Attribution and reporting concepts
      Campaign and content management- Campaign setup and execution
      • 1. Offer and content personalization
        • 2. Campaign lifecycle management
          Customer journey orchestration- Channel orchestration
          • 1. Email and digital channel activation
            • 2. Cross-channel coordination
              - Journey design and execution
              • 1. Journey mapping concepts
                • 2. Event-triggered campaigns
                  Audience and segmentation- Audience building
                  • 1. Dynamic vs static audiences
                    • 2. Segmentation rules and filters
                      SAS Customer Intelligence 360 Overview- Identity and customer data management
                      • 1. Data ingestion and governance concepts
                        • 2. Customer profiles and identity resolution
                          - Platform architecture and core concepts
                          • 1. Data flow and event processing basics
                            • 2. SAS CI 360 components and services

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